I work where business, technology and people meet — turning complex challenges into practical change.
My career has revolved around operations, supply chains, business systems and transformation. Today I lead Operational Excellence & Business Systems at AP&T, working with processes, ERP, digitalisation and organisational change.
What interests me most is the space between business and technology: making complex things simpler and turning ideas into something people actually use.
Processes, ways of working, continuous improvement and organisational development.
ERP, digitalisation, business architecture and large-scale transformation.
Turning strategy into execution and bringing people along through change.
I don't build software because I want to write code. I build it because I see problems that should have better solutions. AI-assisted development lets me move from an operational problem to a working digital product incredibly quickly.
A booking platform designed for biathlon facilities — making capacity, availability and bookings easier for athletes, clubs and facility owners.
A simpler way to manage and explore cup standings, club statistics and scenarios for biathlon competitions.
Leading the event while also being one of the voices of the competition.
View event photos ↗Part of the organising team behind an international championship — combining organisational responsibility with being one of the voices of the event.
View event photos ↗Athlete interviews in the warm-up area, engaging spectators and building the atmosphere — including an interview with William Poromaa before the race in which he later became Swedish Champion.
See the moment ↗Transformation · Operational Excellence · Business Systems · AI · Digital Products
Linus Hall
Borås, Sweden